Is Your Website a VIRTUAL REFLECTION of your ‘Storefront’?

If I’ve said it once…….I’ve said it 100 times: “Your Virtual Storefront (Website) needs to an exact reflection of your actual storefront.”

If it’s not, you WILL lose customers/prospects.

Here are some statistics to prove that:

  • 75% of people judge a business’s credibility based on its website design.  
  • 8 out of 10 people would stop engaging with a site if its content didn’t display well on mobile or the layout was unattractive.  
  • When asked what visual elements they value the most on a company website, 40% of respondents said images, 39% said color, and 21% said video.  

For 2023, focus on how to meet your customer’s needs and keep them satisfied with your web design. With consistent delivery of excellent user experience, you can convert leads into sales!

This is the same as-if a customer walks into your physical store and the showroom is a mess or (even worse) no one greets them.  They’re going to take a look around and leave within 30 seconds.  And…….it’ll be even shorter if it’s your website. [...]  Read More

The HOST(ess) with the MOST(ess)

What’s important in a hosting provider?

“Great hosting boils down to the 3 S’s: speed, support and security“.  You need the ability to rapidly scale your website as your target audience grows and the resiliency to handle sudden bursts of high traffic.

Hosting services are available in a wide range of prices ranging from a few dollars a month to thousands of dollars. If you’re a small business getting started, you can probably do quite well with a cloud, virtual private server, or managed service ranging from $10 to $100 per month. [...]  Read More

Ready for the (Digital) World!

OK………so I’m going to show my age with this one.  I grew up an ’80’s child and one of my favorite bands was Ready for the World.  You’ll probably remember their most well-known song: Oh Sheila.  But, they had another semi-hit called Digital Displaywhich (ironically) would also be a glimpse into my future career choice.  <see video:  here>

I didn’t make a connection until a few years back when I heard it on the ’80’s station on Sirius Radio.  As I listened to the words, a smile came over me and I thought to myself…….’this is – what I’m supposed to be’.   [...]  Read More